Pet Magazine
Life Style Magazine
Most lifestyle magazines highlight modern living, self expression, and trends. They cover fashion, beauty, wellness, and usually always have influential figures that promote aspirational lifestyles. The covers are usually a well styled model or celebrity with strong eye contact and professional lighting. They consistently have bold mastheads and use high quality photography and elegant fonts to convey luxury and influence.
Comparison of the two
Both magazines share conventions like strong cover images, bold mastheads, and cover lines that promote trends and products. Lifestyle magazines gravitate towards human culture and self expression, while pet magazines do the same concepts but towards animals. This makes pet magazines a more specialized branch of the lifestyle genre. Lifestyle magazines focus on elegance and aspiration while pet magazines use playful language and animal imagery to create a friendly tone. Pet magazines adapt lifestyle conventions to animals, presenting pets as extensions of their owners lifestyles.
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